Exploring the influence of advertisements
Students create a short public service announcement about techniques advertisers use to persuade people to buy things.
Big idea
Marketing and advertising may influence spending decisions.
Essential questions
- What are some ways that advertisers persuade people to buy things?
- How can I inform other people about advertising tactics?
Objectives
- Learn techniques advertisers use to entice consumers
- Write and perform a public service announcement script about advertising tactics
What students will do
- Learn about advertising techniques.
- Create a public service announcement about advertising techniques targeting kids and teens.
Download activity
Teacher guide
cfpb_building_block_activities_exploring-influence-advertisements_guide.pdf
Student materials
cfpb_building_block_activities_exploring-influence-advertisements_worksheet.pdf
Note: Please remember to consider your students’ accommodations and special needs to ensure that all students are able to participate in a meaningful way.